Readerzz
Readerzz brings you insightful, to-the-point conversations with the authors behind today’s most impactful self-help books. We break down big ideas, practical strategies, and the stories behind the books that inspire change. Each episode offers a fresh perspective—whether it’s about personal growth, productivity, or mindset shifts. If you're looking for real takeaways without the fluff, this podcast is for you!
Readerzz
Personalized: Customer Strategy in the Age of AI (Part 1)
Welcome back to Readerzz!
Today, we’re interviewing David Edelman, Executive leader at firms like McKinsey & BCG, advisor to the C-suites of major companies, and is the bestselling co-author of Personalized: Customer Strategy in the Age of AI.
In this new episode, we’ll dive into how a company is able to take steps to prioritize personalization for their customers and clients, utilizing AI and other technologies to ensure efficiency. We will also discuss the 5 promises of personalization, which help keep companies competitive and satisfying their customers.